
Seasonal e-commerce sales events continue to be a major driver of consumer electronics purchases in markets like India, where flagship devices often see their steepest discounts during festival and freedom-sale periods.
For retailers and marketplaces, these events are as much about platform loyalty and traffic as they are about the specific discount - a dynamic worth understanding for any business building e-commerce or retail-tech solutions.
This story is reported by Business Today. Read the full article on Business Today →